Tag: business
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Turning Vision into Reality: How OKRs Drive Strategic Execution

In today’s fast-paced business world, having a clear vision is crucial—but it’s not enough on its own. To transform that vision into reality, organizations need a robust strategy and a practical framework to drive day-to-day operations. Enter Objectives and Key Results (OKRs): a powerful tool for aligning teams around a shared vision and translating strategic…
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How to manage frustration by Michael Kaplan

Everything that causes you frustration can be brought into one of 3 buckets: When you’re feeling frustration, if you can figure out which bucket that thing is in, then you can very quickly figure out which action you need to take. The full podcast with Michel Kaplan, Director, Agency Business Development at Google, can be…
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A Plan Is Not a Strategy by Roger Martin

A comprehensive plan—with goals, initiatives, and budgets–is comforting. But starting with a plan is a terrible way to make strategy. Developing strategy means going outside an organization’s comfort zone and escaping the common traps of strategic planning. Roger Martin, is the former dean of the Rotman School of Management at the University of Toronto and…
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The Indispensable Role of Middle Management: Bridging Vision and Execution

In today’s fast-paced, ever-evolving business world, it’s easy to focus on top leadership and the workforce as the primary drivers of success. But in reality, there’s a critical layer that often goes under-appreciated: middle management. These managers are the connecting tissue between leadership’s high-level vision and the people responsible for executing it. Without strong middle…
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Teamwork: What Is Behind Greatness

I wonder why stories always get focused on oneIt’s easy to see the leader at the frontEven if that leader is guiding from the backThe story of one still formsBut what’s truly behind it all?It’s Teamwork We want to remember the legendsAnd of course with shouldExtraordinary people can do extraordinary thingsBut rarely on their ownBehind…
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The Art of the Start de Guy Kawasaki

The Art of the Start es uno de esos libros que deben estar en la mesa de noche de cualquier persona que quiera emprender algo. No importa si se trata de un start-up, de algún un proyecto profesional o incluso personal. En este video, Guy Kawasaki hace una síntesis del contenido de su libro y la…
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¿Cuál es tu Mantra?
El enunciado de Misión de las empresas normalmente es bastante inútil, ningún empleado puede recordarlo y lo más importante, no produce ninguna emoción. Guy Kawasaki expone una idea mucho más poderosa, crear un Mantra. Mi Mantra personal es: “Dar poder a las decisiones de negocio” ¿Cuál es el tuyo?
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La esencia de la evangelización
Guy Kawasaki habla de la idea central de uno de sus libros: “Selling the Dream“. Y en tan solo 2 minutos comparte una de las principales cosas que se deben tener en mente cuando uno trata de evangelizar un mercado, una industria o a un cliente. La base para poder vender una idea es mostrar…
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¿Cómo encontrar el nicho correcto?
En palabras de Guy Kawasaki “Esto es todo lo que necesitas saber de marketing y desarrollo de producto” La combinación de Especialización y Valor para el Cliente resulta en una matriz de 2×2: Mucho valor y baja especialización Si produces algo de mucho valor para el cliente pero te encuentras en un mercado en donde hay…